We don’t claim to have 20+ years of SEO experience, or say we’ve been designing websites for X number of years. But that doesn’t mean we aren’t experts at what we do.
When choosing an SEO firm or web design company, you should be careful about what factors you use to evaluate them.A company with experience that spans several decades might not have much experience with what’s going on today. And in the ever-changing world of SEO and web design, today is all that matters.
How we design websites today has dramatically changed from years ago. Your experience in the 90s – or even the early to mid 2000s – doesn’t translate to current experience. The tables we used for web design back in the day – the colors, patterns, gradients, shadows – it’s all changed. A browser-compatible, user-accessible website looks completely different.
Google has changed their algorithm literally hundreds of times since then. And each time, the competition adapts and changes its approach.
If you’re a small business looking for an SEO or web design company, you shouldn’t be looking at total years of experience. You want to find a proactive company. Someone who is continually modifying their approach, reading new articles in the industry. A company who explains to you that SEO is an ongoing process and not a one-and-done solution.
We don’t have 20 years experience in SEO, web design or email marketing, but we know exactly what’s going on today, and that’s why we’re successful.
